About Us

 Visit us in person: 
     Gulf Shores City Store
City Store building photo
1821 Gulf Shores Parkway
Gulf Shores, AL 36542
Phone : 251.968.2504 
 For anyone who seeks a beach escape for a day or a lifetime, Gulf Shores is an uncomplicated beach  community which makes it the perfect prescription for relaxed living. Gulf Shores combines the spectacular beaches of the Gulf of Mexico with year-round opportunities to connect with the natural environment, abundant activities, and unforgettable beach memories. For friends, family and couples wanting to enjoy their time together Gulf Shores is their beach of choice because it provides the freedom to pursue fun, relaxing and enriching experiences in a welcoming, safe and wholesome environment. 
The local motto, SMALL TOWN, BIG BEACH, captures locals and visitors who quickly find themselves enchanted with the laid back, get away from it all attitude that this natural beach community offers. For decades this relaxed lifestyle has enticed families to Gulf Shores looking to enjoy an uncomplicated escape from everyday life.
From t-shirts and hats to drinkware and beach accessories,GulfShoresGear.com is the only place you'll find official Gulf Shores merchandise. Here's your chance to take the SMALL TOWN, BIG BEACH lifestyle with you wherever you go.